THE ROLE
We
at Eventbrite are tackling an exciting challenge - we’re redefining our
approach to self service so that we can help event organisers sell more
tickets in more markets in real time; therefore all our touchpoints and
marketing automation need to be empowering, intuitive and facilitate
exponential growth.
We’re looking for a team player who can
help us sustainably grow our market share and continue to build a
community of like-minded creators.
THE TEAM
Iberia
(Spain and Portugal) is one of Eventbrite’s fastest growing and most
important markets, where every year we empower tens of thousands of
event organisers to achieve their goals using Eventbrite’s platform. The
Spain Marketing team is responsible for driving continued business
growth in the region across all stages of the marketing lifecycle,
including brand awareness, customer acquisition and retention, and
demand generation.
YOU WILL
- Strategic:
Drive growth strategy to achieve Paid Item and Revenue goals (new & returning):
- Quantify market opportunity and addressable market
- Conduct research initiatives
- Build strategy to activate growth markets
- Partner with cross-functional marketing team
- Partner and sync with peers in other geographies or markets
- Executional:
Drive Awareness & Top of Funnel Traffic via SEO, content marketing, performance marketing, social - organic & paid
Plan,
launch, test, and optimise full funnel marketing campaigns owning the
conversion funnels and make decisions based on data, also via customer
lifecycle activities, email Marketing automation, product /chat, PR,
partnership marketing and product marketing
THE SKILL SET
- 5+years experience in product marketing in a B2B/Saas environment
- Full professional proficiency in English and Spanish
- Proven experience in acquisition and retention marketing
- Solid knowledge of marketing automation
- Good understanding of market analysis, acquisition and retention marketing and Google analytics
- Data-driven person
- Out-of-the-box thinking with a strong analytical and strategic approach
- Creative and proactive
ABOUT EVENTBRITE
Eventbrite
powers ticketing and registration for more than two million live
experiences each year, hosting the world’s largest online selection of
events. We build technology that allows anyone to create, share, find
and attend events of all kinds. Music festivals, marathons, conferences,
hackathons, political rallies, fundraisers, gaming competitions— you
name it, we power it.
Meet some of the team.
IS THIS ROLE NOT AN EXACT FIT?
Eventbrite
is committed to equality of opportunity for all staff, and applications
from all suitably qualified individuals are encouraged, regardless of
age, disability, sex, gender reassignment, sexual orientation, pregnancy
and maternity, race, religion or belief and marriage and civil
partnerships.