Are you ready to revolutionise car rental? Can you launch and run
complex countrywide operations? Are you keen to launch one of the most
promising European mobility startup into a new market?
At Virtuo you will be tasked with launching and running a sizable
business in one of the biggest transportation market in Europe. You will
work with a great founding team in Paris and own an awesome product
stack that has attracted a massive fanbase in France and the UK. How far
this will go is entirely up to you as an entrepreneur but Virtuo is
disrupting the $50b car rental market and by extension, tapping into the
sharing economy and the secular trend towards the end of car ownership
(a $3tr market). A role like this doesnt come often. The role will
appeal to an ambitious entrepreneur with a co-founder mindset, strong
operational chops and a passion for mobility tech.
How it started
Serial founders Karim and Thibault launched Virtuo in Paris in April
2016. Both felt traditional car rental sucked after terrible experiences
and it only took a tech trek to LA to get the business off the ground.
In its short lifespan Virtuo has created a massive fanbase of 50K in
France, Belgium and the UK: it is a 100% mobile car rental service that
provides the best and most seamless car rental experience in the market.
Technology made simple - no lines, no paperwork, a really cool app that
unlocks and ignites an awesome Mercedes-Benz. How it should be!
Virtuo has rapidly expanded in the countries it launched. It is
available at transport hubs in cities with significant tourist traffic
including train stations and airports in Paris, Nice, Bordeaux, Lyon or
Avignon. A new milestone was reached in September with a Series A
funding round from Balderton Capital, which took total funding to 10m
since inception. Virtuo expanded to London over the summer and is going
to continue its rapid expansion across Europe. Next steps: Spain and
Germany in the spring, fueled with a new round of funding (Series B)
being raised early 2019!
As Marketing Manager for Spain you will:
- Work closely with the local GM but also the HQ central acquisition team in the Paris office
- Be a key component of the team and will fully own Virtuos marketing
strategy locally from acquiring to retention of new customers. Youll
design and execute end-to-end acquisition, engagement and retention
initiatives (including local activations / stunts, email marketing,
promotions, partnerships, etc.)
- Create creative content: Crafting fresh and impactful messages that
attract people in and make them relate with what we stand for
- Be in charge of the community management and social media presence:
Connecting with potential customers through our social media channels
and newsletters as well as building online marketing partnerships
- Be the face of Virtuo at events and represent our brand
- Influence partnerships: Build partnerships with key influencers and driving new customer acquisition through them
- Find opportunities to raise our profile via PR and media activation
- Coordinate product and city launches as we grow our presence
- Getting results: Making your ideas work and driving concrete,
visible results in customer acquisition and retention, week on week
• At least 3 years of marketing experience as a generalist and/or
focused on operational marketing in-house or in a media agency (or
similar field)
- A great understanding of social media
- An eye for design and a taste for well-crafted products
- Strong creative writing skills
- Ability to really lead a project, work independently
- Highly organised, the job requires planning you are very analytical, proficient at Excel
- A startup attitude: a visionary mindset and a problem solver at heart
- Passionate about our customers happiness and their overall rental experience
- Extraordinary social skills at all levels
- Optimistic, open and highly likeable
- Fluent in Spanish and English, French is a plus
Meet the founders
Karim Kaddoura
Thibault Chassagne