We
are Merkle, a performance marketing agency which specialises in the
delivery of personalised customer experiences across platforms and
devices. We call it ‘people-based’ marketing, and we are proud to be
recognised as an industry leader.
Our head office is in Columbia,
Maryland and our expansion in Europe started in 2015 with the
acquisition of three European companies: Persicopix, DBG and Comet. In
2016, we joined the Dentsu Aegis Network, one of the world’s biggest
Global media companies.
Merkle’s heritage in data, technology and
analytics is the foundation for our understanding of consumer insights
that drives our people-based marketing strategies. With our expertise,
we can offer our clients content-driven, contextual and compelling
customer journeys and experiences that drive business growth.
The
last twelve months have been a whirlwind of pitch wins, new hires and
expansion for Merkle in Europe; we have made several new acquisitions,
secured new premises in London and have attracted renowned experts to
diversify our offering.
It’s an exciting time to be joining the
company; we have no plans to slow down! We take great pride in our
company values and culture; we regularly host socials and strive to
create a working environment where our employees enjoy coming into work.
Come
and be part of our professional, collaborative, international and fun
work environment, where everyone gets to make a difference.
As a
marketing analyst you will be helping our clients with their real-time
decisioning projects. You will be analysing campaign briefs and
implementing and executing inbound and outbound marketing campaigns
using tools like Pega Marketing.
You need to have a thorough
understanding of the client’s business and marketing needs and need to
fully understand their data model. After fully understanding the
campaign brief, you will be building target audiences, decisioning
strategies, using contact strategies, segmentation and predictive and/or
adaptive models. You will be scheduling campaigns and monitoring the
results.
As part of your training we will make sure you get
internationally recognised Pega certificates such as Certified Systems
Architect, Certified Pega Decisioning Consultant and Certified Pega
Marketing Consultant.
Life as a Marketing Analyst at Merkle
- We are the largest global implementation partner for Pega Marketing and Decisioning implementations with Pegasystems.
- You
will be part of the rapidly growing Merkle Pega Practice, a great
opportunity to work with multitude of clients across EMEA regions, on
both on and off-site.
- The opportunity to make a tangible impact on Merkle Pega Practice as well as our market-leading clients.
- Regular, personal interaction with the Merkle Pega leadership team and senior leadership of our clients.
- Opportunity
for accelerated recognition and rewards, where you’ll see your
contributions and great ideas directly impact our business.