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Marketing Performance Analyst in Paris


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Job Description

Company Description

BlaBlaCar is the global leader in long-distance carpooling. We’re an innovative and fast-growing company building a unique community of 65+ million members to transform the way people travel across the world!

Job Description

Why join us?

BlaBlaCar is looking for a Marketing Performance Analyst to join its central marketing channels team. As such, you will play a key role in understanding marketing performances and coordinating efforts between local and central marketing teams. You will leverage your comprehensive view on marketing activities in all BlaBlaCar markets to help articulate recommendations on resources allocations at global level.

You will be joining a very skilled and motivated team of people, whose goals is to accelerate BlaBlaCar’s growth via efficient marketing activities. Thus, the role requires extensive marketing knowledge, in-depth expertise in at least one marketing channel, a sharp and analytical mind, and structured communication skills. You should be able to form an opinion on marketing activities to discuss potential next steps with marketing stakeholders.

What you directly contribute to:

  • Analyse monthly, quarterly and yearly marketing performances of all BlaBlaCar markets

  • Provide recommendations on budget allocation and marketing channel mix

  • Conceive, build and run tracking reports and processes

  • Accompany local marketing teams on specific projects requiring analytical support and coordination with central teams

  • Coordinate work with external agencies provide specific marketing performance monitoring services


What you will need to be successful

  • At least 3 years of experience (internship included) on digital marketing or in an analytical position

  • Experience on at least one marketing channel

  • Familiar with online marketing metrics (CAC, ROI, etc…) and business models

  • Fluent in English (Other languages are appreciated)

  • Strong oral and written communication skills

  • Strong data and analytical skills

  • Rigorous and organised

  • Ability to work on many projects at the same time

  • Ability to coordinate actions with many teams

Additional Information

A few practical details about the role:

  • Start: As soon as you are ready!

  • Location: Paris

  • Contract: Long-term contract

  • Compensation: Competitive package based on experience

What we offer all of our employees:

  • A start-up spirit that fosters agility, teamwork and impact

  • Challenging career opportunities in a high-growth and fast-paced environment

  • An inspiring working environment including state-of-the-art office spaces

  • Free carpooling to live our value “Be The Member”

  • Annual BlaBlaBreak which takes us all for an unforgettable weekend

  • Possibility to do a BlaBlaSwap once a year and go work from another BlaBlaOffice abroad

  • Bi-Weekly BlaBlaTalks when we learn from each other

  • Weekly Tech Demos

What is next?

If you are ready to join our exciting journey, please apply below: upload your resume in English (PDF format) and answer our questions in English.

Kindly note that only complete applications will be reviewed by our hiring team and that all your information will be kept confidential.

You can expect us to review your application within the following 3 weeks. If your application and profile fit our requirements, we will invite you for a first analytical test, 2 to 3 interviews and a case study.


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