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Demand Generation Executive in Barcelona


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Job Description

As demand generation executive your roles will be:

  • Manage the email marketing program including planning, copywriting, testing, and reporting
  • Design and execute a lead nurture strategy that generates pipeline, resurfaces leads, and speed up opportunities.
  • Manage our marketing & Sales database, ensuring cleanliness and data integrity. Develop and implement a segmentation strategy that enables us to deliver the right message to the right audience, increasing database engagement and reducing unsubscribes.
  • Create compelling, conversion-focused landing pages for content, webinars, and events that drive qualified leads in collaboration with the Content executives.
  • Be one of our in-house Pardot experts, supporting the implementation of our marketing automation platform and acting as a day-to-day administrator alongside Marketing Operations. Manage technical aspects of the marketing automation systems used to generate, distribute, and report on leads.

What do we need?

  • A fast learner and able to work independently
  • With previous experience in marketing automation and/or email marketing tools (Pardot is a plus)
  • Analytical skills and ability to work with data and spreadsheets.
  • Excellent written and spoken communication skills with the ability to understand business needs and translate them into actions
  • Fluent in English (our day-to-day language) and Spanish
  • High interest in the digital environment, technology, and new challenges
  • Ability to collect, prioritize and implement feedback and ideas from the rest of the company's stakeholders.

What do we offer?

  • Salary according to value delivered
  • Work in an international, dynamic and passionate environment with great company culture.
  • Hands-on training across the different areas of online marketing
  • First-hand startup experience in our fast-growing, venture-backed company.


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