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SEO & Content Manager in Barcelona

Glovo

Workplace
Onsite
Hours
Full-Time
Internship
No
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Job Description

The SEO & Content Manager will define and implement SEO strategy across 17 countries and 70 cities, alongside the digital marketing team. This role will require a deep knowledge of mobile platforms and the app store ecosystems as well as SEO best practices. Data-driven as well as creative skills are desired as the role is expected to significantly impact organic growth to drive overall company success.
 
The ideal candidate in this role is comfortable in an all "hands-on" environment, loves solving problems and is able to thrive in a fast-paced and execution focused environment.

You will:

  • SEO:
    • Develop from scratch and execute an International SEO strategy (20+ countries).
    • Successfully manage and implement SEO tests to drive new organic customers.
    • Perform ongoing keyword discovery, expansion and optimisation to execute on-page strategies.
    • Provide analysis, reporting dashboards, and recommendations to senior management.
    • Optimise the content marketing strategy across different markets.
  • Content Management:
    • Creating and executing a global content strategy.
    • Conduct content audits to assess and evaluate content quality, conduct competitive analyses of content, create taxonomy/nomenclature lists and definitions and a content model that captures content types and attributes, and prepare gap analysis to identify new content to be developed.
    • Develop global blog network (Glovo Mag) for our website.
    • Manage to SEO standards during content development into the CMS.
    • Content marketing management between different hubs and markets.
    • Determine what content is resonating with our audiences and how to iterate and optimize it to achieve our goals.
    • Collaborate with Content resources to identify opportunities to create, distribute, and promote web content appropriately among target communities.

  • Leadership and Mentoring:
    • Lead collaborative efforts of direct reports, vendors and key internal stakeholders
    • Reverse mentoring with another colleague of a different channel expertise
    • Hit deadlines in a fast paced and collaborative environment

Requirements:

  • 4+ years of demonstrated experience, and passion, in both Onsite Technical SEO and Offsite SEO and 3+ years as content manager or equivalent.
  • Expert knowledge of search engine algorithms and ranking methods and a passion to stay on top of the latest industry trends and events. Expert on-page SEO factors that impact a site’s ranking potential.
  • Experience working across both mobile and web platforms, building SEO capabilities from scratch, and running A/B experiments.
  • Familiarity with social media and its role in enhancing SEO initiatives, particularly through relationship-building and link curation.
  • High-level knowledge of technical website elements that may inhibit search engine crawling and indexation, including information architecture, HTTP status codes and redirects, meta data, breadcrumb linking, canonical tagging, Robots.txt, crawl budget, site speed optimization, .htaccess, pagination and Schema markups.
  • Proficiency in web analytics (Adobe/Omniture, CoreMetrics, Webtrends, Google Analytics, etc.), SEO Tools (Ahrefs, Moz, SEMRush, Buzzsumo, and Screaming Frog), social media marketing applications (ex. – Buffer, HootSuite, Tweetdeck) and leading content management systems (ex. – WordPress or similar CMS). MS Excel advanced user.
  • Able to work independently and balance multiple tasks plus excellent communication skills, both verbal and written.
  • Our core values are very important to us:

    Gas: We think big and take calculated risks to go for all business opportunities, no matter how challenging they are! We work hard as a team and execute fast.

    Everyone Wins: We are here for the long run. Glovers, Partners and Users are on the very center of everything we do. If they win, Glovo wins. So for every decision, we make sure we are positively impacting them.

    Good vibes: Our teams are built of people that radiate positive energy and managers that are honest and fair. No assholes allowed! We stay optimistic no matter what, infecting each other with positivity, joy, and the desire to spend time together.

    Stay Humble: Always act humble: Everybody must roll up their sleeves and get their hands dirty to make our big plans a reality. We are tiny! We are conscious of how big the opportunity is and how much we’ve got left to do.

    Glownership: Act as one company—one team: Care first about Glovo, not your role or your department. Own your stuff, no question, but go beyond your role; help before you are asked. Everything you need to make things happen, you do it. Glow it!

    If you believe you match these values, we look forward to meeting you!

Benefits

  • A ticket to the moon sitting on the fastest rocket - an adventure filled with challenges and professional growth
  • Offices based in trendy Poblenou (L4), 10 min away from the beach
  • Generous equity pack for all employees
  • Social benefits (such as fresh fruit every day, free Tuesday lunches from our yummy partners, beers on Fridays, bi-monthly culture days, the best coffee machine in the world,...)
  • A young, international and talented team, used to work in a fast paced and vibrant way - currently, we are over 800 employees from all over the world!

 

About Glovo

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