Product Director - Growth & Traffic in Madrid

Busuu

Workplace
Onsite
Hours
Full-Time
Internship
No
Skills
Share offer

Job Description

Busuu’s vision is to empower everyone in the world through languages. We are the world’s largest online community for language learning, with more than 120+ million users from 190 countries, growing at up to 20,000 new users per day. We make learning a language easy by combining AI-powered courses with instant feedback from our global community of native speakers and live tutoring from qualified teachers across the world.

Busuu is one of the top EdTech companies in the world and has won numerous awards for its innovation and impact in language learning.

In January 2022, Busuu was acquired by one of the largest EdTech companies in the world, Chegg (NYSE:CHGG). Being part of Chegg will help us to accelerate our growth and achieve our vision even faster.

If you are interested in EdTech and want to be a part of a mission-driven organisation then we would like to hear from you.


What does a Product Director for Growth and Traffic do at Busuu?

The person will be a fundamental part of the Busuu business, reporting to the CEO, with a high profile and visibility.

Your role is to lead the Growth Tribe on its mission to clearly articulate our value proposition to our users during their first experience with the product and therefore drive revenue growth.

Entrepreneurial - It’s a pivotal role in the future success of Busuu, and requires the entrepreneurial spirit to discover growth opportunities and lead Busuu’s tribe strategy for the future. Your growth mindset means you’re curious about doing things differently and challenging the status quo.

Your passion for experimentation within your ‘growth-product toolbox’ means you’re able to hypothesize and prove how to add value to Busuu.

Innovation & Product Initiatives - Lead the discovery and launch of Growth & Traffic initiatives. This means cross-functional collaboration in a fast-paced and agile environment with paid acquisition, CRM, SEO, design, analytics, and other functions.

Be a subject matter expert on the Busuu learners, leading early discovery for new opportunities to innovate or optimize for our learners.

Strategic - As a Product Director you will be responsible for defining and prioritizing opportunities for the Tribe, setting the strategy within which the squads operate.

Data driven - you will own our attribution model and will be obsessed with further refining it

You will take overall accountability for the Tribe roadmap, balancing the tribe strategy for the long term with the learner needs in the short term.

Managing people - You will have line management responsibilities for four Product Managers, and this team will grow over time.

Managing internal partners - You will be working cross-functionally with other Tribe leaders, particularly in our Learning Experience and B2B tribes, plus internal stakeholders across marketing, insights and platform.

Managing external partners - As a product leader you’ll also represent Busuu and manage relationships with our partners to encourage a healthy continuous discovery process and understand the wider ed-tech industry space.


What we’re looking for in a Product Director - Growth & Traffic Tribe:

  • You come from a fast-paced, B2C, mobile-first, technology business.
  • You are well versed in growth tactics, especially across Android and iOS native apps.
  • You love to move fast and learn through rapid testing of ideas.
  • You are highly data centric, you are comfortable self serving and modelling data when needed.
  • You are commercially aware, you can understand and explain the business context for decisions.
  • You understand how to use technology to build a competitive advantage in the way we generate and optimise traffic
  • You care about the customers - our learners, teachers and business clients. You inspire others to care.
  • You balance the detail with the big picture, managing multiple levels of communication across Busuu.
  • You are opportunity focused. You see problems and are able to process large amounts of financial data, engagement metrics and industry benchmarks to establish potential paths to success and be able to communicate this within the business.
  • You are open to challenge, and in turn challenging your team; we grow together.
  • You work collaboratively with multiple functions in the tribe to build and deliver the tribe roadmap for the years ahead.
  • You are a great motivator of teams. You’ll understand the energies, development needs and goals of individuals and teams and be able to empathise in order to help drive them forward and become more effective and happy at what they do.
  • You grow teams and are able to scale the growth organisation, building new teams where we can prove an opportunity exists to enable new growth areas for Busuu.
  • You care a lot about people and collaboration, ensuring your teams are happy, healthy and challenged to encourage their development and long term professional development.

Benefits

At Busuu we want to ensure that you have access to some great benefits:

  • Our centrally located offices are well-equipped with free breakfast, plenty of snacks, fresh fruit, and free dinner of your choice if you need to stay late
  • Busuu offers a great Private Health Insurance scheme
  • There is a personal training budget just for you, so you can learn more in your field to ensure our employees can continuously grow and progress in their careers
  • We like to support our teams with their work-life balance so we offer flexible working hours and a hybrid model of working
  • We offer enhanced maternity and paternity leave
  • Staying connected as a team is very important to us, so we have lots of social activities for you to join such a team lunches, Friday socials, quarterly team, and company events

What happens next

We aim to have a simple and speedy hiring process and we want to make sure that we are right for you as much as the other way around. The hiring process is the following steps:

  • CV application review - We will review it as quickly as possible
  • Let’s chat - Quick chat with our recruiter about your experience and the role
  • A video call - Call with the hiring manager
  • Team Interviews

Our platform is for everyone, and so is our workplace. We pride ourselves on embracing our differences, whether they're cultural, racial, religious, or otherwise. This means each one of us comes to work knowing that we have a voice – and a safe, judgment-free zone to speak freely.

If you like the sound of that, join us. We'd love to hear what you have to say.

 

About Busuu

  • Social Network

  • London, UK

  • 50-200

  • 2008

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