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PR & Communication Director in Barcelona

21Buttons

Workplace
Onsite
Hours
Full-Time
Internship
No
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Job Description

21 Buttons is changing the fashion game - through technology and talent. It has become the leading fashion social network in Europe where more than 8,5 million users come to get inspired by their favourite influencers and friends’ ready-to-shop content. With over 10 million outfits shared, 21 Buttons allows anyone no matter their audience size to earn revenue from sharing their personal style.

Launched in our first country just over 3 years ago and now with more than 8,000 influencers across the UK, Germany, Italy, France, Spain and the US, we’re growing faster than ever and now are keen to find someone as passionate as we are about our project to join the Marketing team at this exciting stage of our company’s journey of positioning the brand and increasing its awareness.

The Role:


As the PR&Comms Director, from the first day, you will have a very meaningful role: you will be responsible for developing the Global PR & Communication Plan and executing it with the help of the regional teams. Also, you will work very closely with the CMO and other teams such as Creative, Social Media, Influencer Marketing and Sales, that will help you with developing powerful internal and external communications.

What You’ll Do:


  • Develop the whole PR & Comms strategy and plan.

  • Evaluate projects, sponsorship opportunities and events that contribute with glamour and prestige to our brand.

  • Build relationships with media, focusing on fashion, tech and corporate.

  • Lead and organize events (press, retail & influencer).

  • Define and execute communication strategies, designing effective communication plans, executing them and assessing their results.

  • Deliver innovative cross-channel campaigns, compelling brand story ideas and creative strategies as needed.

  • Work closely with different HQ departments to develop stand-out, seamlessly integrated communication concepts.

  • Manage external agencies.

  • Create processes to drive scale and empower local teams


Requirements

What You’ll Need:


  • At least 10 years experience in PR & Communications within an agency, multinational company or media setting.

  • Experience in tech companies required (fashion a plus)

  • Deep understanding of the media landscape as well as fashion & media industry.

  • Experience organizing events in the fashion sector.

  • Extensive experience in building advertising & communication campaigns from scratch, defining strategies, and executing integrated marketing campaigns across digital and non-digital channels.

  • Exceptional communication skills, both written and verbal. Ability to articulate ideas and persuade stakeholders.

  • Strong attention to detail, excellent organizational skills and ability to manage multiple projects and/or responsibilities in parallel.

  • Ability to work both independently and collaboratively.

  • Love to work in a fast-moving, dynamic company and fast changing targets.

  • Languages: English native or super fluent; and Spanish fluent.

  • Full-time.

  • Barcelona position based.

About The Team:


The Marketing Team is getting consolidated to operate and be successful at a global scale. As a start up, we embrace and navigate constant change, so the team you’ll join is highly dynamic and always evolving to adjust.

The team is shaped by diverse marketeers that are bringing their best every day, where challenges are faced with enthusiasm and optimism.

We work hard and play hard too, because having fun is part of making people connection...at last, we are humans synching our minds towards a common goal while fulfilling our professional and personal desires.

If you believe this sounds right, come join us.



 

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