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Performance Marketing Specialist in Barcelona


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Job Description

You will be part of a fast-growing innovative project in the mobile landscape, one of the fastest evolving and most exciting sectors of the online industry. As a Performance Marketing Specialist, you will participate in the conception of mobile offers and launch marketing campaigns around targeted audiences that will drive traffic to these mobile offers. You will have to create the advertising campaigns using the tools provided by Facebook Ads, Instagram Ads, Snapchat, or well known DMPs.


You are interested in online, mobile, marketing and social networks. You are a creative, ambitious and proactive person with strong communication skills, analytically minded and good with statistics.


  • To help to define and elaborate the flows and offers that the company will promote on Facebook ads, with the support of the marketing and product team.

  • To create, launch, follow and optimize Pay-Per-Click and conversion-oriented campaigns for mainstream mobile products, using the business managers of Facebook & Instagram Ads, Snapchat and pixel implementation.

  • To create and use specific targets of audiences per market.

  • To monitor daily results and analyze pre-sales and post-sales KPI, in cooperation with the marketing and the business intelligence teams.


  • +1 year experience in the online advertising industry, with a strong experience in social media acquisition.

  • Experience or knowledge in mobile advertising campaigns.

  • Strong analytical skills with the ability to manipulate a large volume of data.

  • Deep understanding of online marketing KPIs.

  • Knowledge of the different ad models (CPM, CPC, CPA, etc).

  • Fluent Spanish and English, written and spoken (other languages are a plus).

  • Very advanced use of Excel, formulas, macros, etc.

  • Ability to make decisions with little or no guidance when required.

  • Experience with programmatic advertising is a plus.

  • Experience within any other mobile subscription offer companies is a plus.

What we offer:

We offer a position in a young, dynamic and international team, with exceptional working conditions in unique offices high up in the Mapfre tower, one of the Barcelona’s world-renowned landmarks, located right on the city’s seafront.

We offer the opportunity of being part of a new SM team, with ambitious advertising budgets, a motivating career path and a competitive salary.

Most of all, we offer a position in a team that thrives on achievement, success and leadership within our industry. Our core company value is innovation: where people and creativity drive innovative technology. If you have an innovative, winning mentality, this position is for you!

Our company benefits: Flexitime - Private health insurance - Your Birthday off as a paid holiday - Flexible compensation plan: travel, meals & childcare - EXOGROUP University, our in-house training - Employee referral program bonus - Off-site team building days out - Office games room/chill-out zone - Organic fruit - Friday team breakfast - Yoga classes - Massages - English & Spanish classes - Subsidised lunches


The companies that are part of EXOGROUP are the data controllers regarding your personal data, in order to consider your application for present or future vacancies in our organization. For more information about the processing of your personal data and on how to exercise your rights of access, rectification, suppression, limitation, portability and opposition please visit the Protection Informative Clause Candidates.


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