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Paid Acquisition Director in Barcelona

Flora Queen

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Job Description

We are looking to hire a Paid Acquisition Director to lead our Acquisition team, working from our head offices in Barcelona.

The critical role will have the responsibility to manage the group growing ad investment , lead the acquisition department that specialised in all forms of paid acquisition. we are looking for a leader who is a results driven, passionate about paid acquisition , love crunching numbers and with analytics abilities. We have ambitious targets and we like to find a lead that is dynamic , experienced and experienced.

Key Responsibilities:

  • Own the paid search investment strategy and ensure the right execution

  • Set monthly and quarterly acquisition goals in collaboration with finance and marketing and own budget and spending analysis to maximize yield from paid campaigns

  • Work closely with internal development team on projects to build tools and enhancements that increase impact from search and other paid media campaigns

  • Present and communicate paid digital strategy to executive level decision makers as well as other stakeholders

  • Proactive explore and test new campaign types, tactics and strategies to create systems of continual optimization and improvement through A/B testing

  • Manage relationships with providers such as Google, Facebook, Bing, etc.

  • Liaise with other departments to ensure paid activities are aligned with other marketing activities

  • Set quarterly goals on growth from ad text improvements, landing page optimizations, and account restructuring

Skills & Experience:

  • Bachelor or Master’s Degree in Marketing, Business, Economics or Statistics

  • 6+ years of paid search marketing, experience running global campaigns in multiple languages

  • Good command of English and Spanish. German or Italian would be highly valued.

  • Exceptional analytical skills with a passion for testing and measuring results including deciphering incremental impact and test results

  • Experience working closely with Google, Facebook, Bing Yandex, Naver, etc.

  • Expertise in social, retargeting, mobile app and other digital acquisition channels

  • Ability to lead and mentor a team of search marketers

  • Proficiency in SQL or related querying language a strong plus

  • Strong collaborator able to work with internal stakeholders and drive coordination between marketing, product and sales

What we offer:


  • Growth oriented and dynamic environment.

  • Working with an international team in the beautiful city of Barcelona.

  • Become a part of our leadership team and create your mark on the company future.

  • Significant career opportunity in a growing multi-billion market


About Flora Queen

  • Ecommerce

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