Communicating our mission, purpose, passion, and expertise to current and potential clients as well as potential colleagues requires precisely crafted and targeted content that also captures our unique and innovative, values-led culture and character. That is why GoDataDriven is looking for a growth hacker to take the brand to the next level.
What You’ll Be Doing
In this dynamic role, you are responsible for content, events, and branding of GoDataDriven. You’ll work closely with our consultants, sales managers, and recruiters to promote our services and culture, using the inbound marketing methodology and HubSpot marketing automation.
You maneuver confidently within the inbound marketing methodology, including:
Build and manage a rich content calendar that attracts a qualified audience to your owned properties (including blog posts, whitepapers, ebooks, reports, webinars, infographics, etc.).
Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content.
Optimize your marketing automation and lead nurturing processes through email, content, and social channels.
In this dynamic, full-time role, you will:
- Craft compelling, click-worthy content that attracts a precisely targeted audience
- Write confidently and accurately about data science-related topics
- Create or co-write persona targeted content items (e.g. blog posts, ebooks, whitepapers or infographics) that meet the needs of both key stakeholders and our audience
- Drive website traffic via online advertising (Linkedin, Twitter, Instagram, Google, Facebook)
- Organize and market events, ranging from exclusive small-scale events (Data Science Dinner, Code Breakfasts) and mid-size events (Meetups, Webinars, Seminars) to large events (Dutch Data Science Week, GoDataFest).
Who Are We Looking For?
You’re pragmatic, learn quickly, and have a proven track record of experience. You’re curious about the world and passionate about what you do.
- A Bachelor’s or Master’s degree
- Experience in inbound marketing and content-based nurturing
- Strong writing skills with an accurate and authentic style in both Dutch and English languages
- Experience in and deep knowledge of the IT services B2B landscape
- Knowledge of HubSpot (certifications are a plus)
- Stamina and a strong drive for excellence.
But most importantly; you tackle challenges for breakfast. Create an e-mailing? Here’s the HTML. Promote an event? Sold out. Write a customer story? Published. Although some things may be new, you face every challenge head on.
The GoDataDriven Way
At GoDataDriven, we treat each other properly; with respect, cooperation, and a view towards creating an enthusiastic, self-empowered, dynamic working community. Our culture exudes creativity and ambition, and our colleagues share an insatiable thirst for knowledge. We’re especially proud of our generous training budget and our “Hack-What-You-Want” Fridays.
Apart from a great culture, we provide competitive primary benefits:
- Competitive salary
- Pension plan
- A real training budget, without a fight. In fact, it’s your obligation to spend it every year.
- Extended insurance
- Choose your laptop (once every 24 months)
- Choose your phone
- And, of course, your own pair of custom GoDataDriven blue Nikes when you join!